Thursday, October 31, 2019

Islamic Banks and Commercial Banks Performance Essay

Islamic Banks and Commercial Banks Performance - Essay Example This research will begin with the statement that conventional commercial banks have a better opportunity for increasing profitability and shareholders’ returns since they charge interest and fees on their customers. On the other hand, the Islamic banks have a lower opportunity cost for profit making and increasing the investors’ returns, because they operate on the principle of free-interest. Nevertheless, that is not to say that Islamic banks are not profitable. The low profitability and return on investment for the Islamic banks are largely accounted for by the fact that the Islamic banks operate on a more benevolent basis than the conventional banks. Additionally, the commercial banks have a better grip on the economy of countries than the Islamic bank, since they have a long history compared to the Islamic banking, which is a contemporary phenomenon. The concept of Islamic and commercial banking has attracted a lot scholarly of attention of late, with different fina ncial scholars trying to understand how the concept of Islamic banking works in relation to both Islamic banks profitability and Islamic banks customer behavior. The interest in studying this area has arisen out of the fact that the Islamic banks operate on the basis of the Islamic religious laws, which is a totally different concept from the conventional banking operations. Defining the profitability of the conventional banks is more straightforward because it is based on the banks charging interest rates and fees to their customers of different products and services that the banks offer to the customers.

Monday, October 28, 2019

Negro Expression Essay Example for Free

Negro Expression Essay What does Zora Neal Hurston identify as the Characteristics of Negro Expression? In 1933, Zora Neil Hurston wrote Characteristics of Negro Expression to frame the Negro or African-American as she saw him. She saw the results of the Great Migration as terrifying and spasmodic, unbearably inhumane and devastating to those left behind. For Hurston, rural black people were being forgotten; disappearing amidst the heady enthusiasm of the urban New Negro Movement. In Hurstons essay she describes the different concepts of what it meant to be a black American in the South. She sees the new Negro as encompassing theses elements: being dramatic, having the will to adorn, being angular, asymmetrical, dancing, folkloric, having originality, mimicry, non-reserve, having a peculiar dialect, and hanging out at the jook or pleasure house. These are just a few of the compositional elements used to described the forgotten Negro in the south. By reexamining Hurstons essay, critiques will have a proper understanding of these social characteristics and will have a better understanding of the African-American in relation to his identity. Hurston was part of the Talented Tenth, an elite group of well educated African-American professionals who argued that the mission of establishing black identity and thus gaining social acceptance and economic and political stability would be vitally strengthened through arts and letters. Hurstons work and criticism have helped to shape the manner in which black American artists and academics view themselves. Also how they emphasize humanness inherent in black people through referencing the diversity of voices and talents in black America in the South, as well as their essential connection through legacy to the African continent. Hurston begins her essay with the first characteristic of the southern Negro expression Drama, in which she describes almost every phase of African-American existence as being highly dramatized(Hurston 296), She further states that No matter how joyful or how sad the case there is sufficient poise for drama (Caponi 294). To this end, Hurston realizes that African-Americans and their daily experiences are in time and history,  dramatic collective repetitions that are repeated and multiplied many times in many art forms, but why?. As African-Americans live, most naturally leave a mark on most things they come in contact with. For example, Picasso was dramatically influenced by African people and their art on his trip to Africa. His trip was the precursor to the formation of Cubism. Consequently this clearly demonstrates that the African and his presence, usually dramatic, is a phenomenon of their being in the universe, in which other wish to document. Thus, it is up to the artist to find the terms and pictures that will simply clarify those experiences and knowledge for the critic who does not or could not understand what is or was happening to African-Americans, and to future critics who will need to be warned and directed in terms from inside the level we call Africanisms. Another phenomenon and striking characteristic expression of African-Americans in the south is Angularity. Hurston states, Everything he touches becomes angular. For example, his furniture is set at an angle, pictures are hung at angles, and even his posture in dance is constantly at different angles. In almost every expression of life, most African-Americans refuse to be traditional. Brenda Gottchild posits that this is part of African aesthetics when African Americans refuse to be traditional. (Gottchild 13) In the section on Will to Adorn, Hurston sees the African-American as reinventing the English language to suit himself and having his revision accepted by the southern ruling class white man. Hurston views the greatest of this revision as the use of metaphors and similes (thats a rope), the double descriptive (high-tall), verbal nouns (funeralize) and nouns from verbs (she wont take listen). Hurston argues that whatever African-Americans do in violation to the normalcy of life he beautifies. Writer and dance enthusiast commented in Brenda Gottchilds book African-Americans blend the impossible and create beauty (Gottchild 14). This beautification, this revisioning is then accepted by white Americans and assimilated into their vernacular ( Hurston 301). The impact of Asymmetry, Dancing and Folklore are discussed as the next  three characteristics of Negro expression. In Asymmetry Hurston looks into African art and comments that the sculpture and carvings of the African-American artist are full of beauty and at the same time lack symmetry. Additionally, she sees this characteristic encompassing literature, poetry and dancing. Hurston states It is the lack of symmetry which makes Negro dancing so difficult for white dancers to learn (297). Gottchild concurs with Hurston stating Movement may emanate from any part of the body, and two or more centers may operate simultaneously. For example, African-American dance may seem difficult at times but most poses give the impression that the dancer will do much more. In most art forms the African-American is not trying to do all that is conceivable, he is merely giving a realistic suggestion of what is possible. Nothing shows what is possible more than African-Americans willingness to adapt folklore to suit his own use. While most people view folklore as a thing of the past, Hurston examines folklore as something still in the making and talks about the cultural roles of God, the Devil, John Henry and Jack, the greatest culture hero of the south. In the framework of her story Jack has the ability to outsmart the Devil when it seems that God is absolutely no match for him (Hurston 299). Jacks ability to outwit the Devil places him in the company of other prominent culture icons. To this end, Hurston is able to show that African folklore is not works of imitation but innovation. By recognizing the characteristics of Negro expression, Hurston identifies in her essay an understanding that if black artist are to have anything in their own image and according to their own views, African-Americans will have to have a say in which plays, dances, and folklore are in those images. The final characteristics that Hurston focuses on are: Originality, Imitation, Absence of the Concept of Privacy and The Jook. According to Hurston the African-American is the most copied individual on the face of the planet yet it is still said that he lacks originality. His art, music, plays and style are subjects of examination and commodification. Hurston argues, While he lives and moves in the midst of white civilization, everything he touches is reinterpreted for his own use (Hurston 310). In  terms of Imitation the African-American is not an imitator but a duplicator. If he chooses to imitate, it is because he wishes to and not because he wished to be like the one imitated. Historically, there is no Concept of Privacy in the African village. So it is believed that African-Americans kept nothing secret. Thus he keeps nothing in reserve and every aspect of his life is shared with his communal and biological family. Hurstons essay is important because while framing the architecture of the forgotten African-Americans in the South, she retells the narrative of the African men and women which sought to be original in every form of art. She provides her readers with a true representation of the social characteristics of the African-American culture in the South. Hurston directly puts them in the open for all to critique. Hurstons essay gives the reader a clear picture of African-Americans living in the South during the Harlem Renaissance, as well as, their forgotten identity and connects their traits neatly to many African art genres we see today.

Saturday, October 26, 2019

College Life Essay -- Personal Narratives Education Essays

College Life A new experience, a change from the norm, looking out for myself, and living on my own: for me this is college. The transition of high school student to college seemed immensely overwhelming and even a bit scary. The shift opened a can of worms and created challenges, both good and bad, behind every corner. Due to the change of scene, I am now dealing with the everyday acceptance of the greater world around me: the town, the people and my new life. Graduation: the last day that I would unwillingly set foot on the fields of Horizon High School. I could feel my heart beating out of my chest, and tried so hard to keep my feet moving one after the other in order to maintain my perfect stature. After the two hour wait of opening speeches, class songs, and the calling off of the five hundred plus names that were in front of me, it was finally my turn. As my row stood up and we walked towards the stage it had set in at last, this is it, I am done. My high school career ended on that night, but it didn’t close the book that is my life, it only started a new chapter, and with it came a whole slue of uncertainties. I had to ask myself, â€Å"What’s next?† The only thing that I could think of was the rest of my life, and college would start the rest of my life. With college being this important I knew that every decision that I made would affect my life in some way, and this did anything but calm my nerves. I then had the next three months to prepare for this step in my life. Once again I was a little rattled by this notion. So for the summer I prepared whenever I got a chance. I picked up bedding and storage, my roommate and I made sure that we had all of the necessary appliances (i.e. refrigerator, TV... ...t the strange thing was that it wasn’t my cocoon of a home that I missed. I had created a new life in the few short weeks that I had lived in Flagstaff. I found a family in the friends that I made, and wanted to see them again, ask them about their weekends and simply make sure that everything that I made was still there. My fears although real and still there, be it below the surface, are truly leaving. I never thought that I could feel safe and comfortable outside of the nice cushy box that I made for my self in the previous chapter of my life, but I stepped out. I ventured farther than anyone else in my family ever had gone. I have conquered my anxiety, or at least pushed it back for a while. I have faced my challenges of being out on my own, and maybe even created a few more that I cannot see yet on the horizon, but for now I am making it on my own.

Thursday, October 24, 2019

Tennyson’s The Lady of Shalott Essay -- Tennyson Lady Shalott essays

Tennyson’s The Lady of Shalott What used to be a simple home is now a sacred sanctuary, a refuge from all the filth of the world, a place to trap and stifle beauty, adventure, and passion. What used to be a simple woman is now an angel, a pure and domestic celestial being. I live in an era where women are considered most beautiful when isolated, helpless, and even dead; where a lady with passion is scarier than a bitter hag; where feminine is now a synonym for pure, selfless, and submissive; where sexism has put on the fancy dress of romance. And Alfred, Lord Tennyson is a man of his era, grabbing romantic sexism by the hand and enchantingly twirling her around the dance floor. Tennyson’s poem The Lady of Shalott has created a great tension within me, within my mind and heart. He plays into the public’s hands, trapping a beauty in a high tower and keeping her there with the threat of a curse: There she weaves by night and day A magic web with colors gay. She has heard a whisper say, A curse is on her if she stay To look down to Camelot. She know not what the curse may be, And so she weaveth steadily, A little other care hath she, The Lady of Shalott. Not only is she trapped and isolated, but also this lady sits weaving, apparently cheerful and content. Protected, pure, even angelic she sings her melodies and weaves and weaves. A beautiful woman weaving in her faraway room, only seeing the world through shadows and reflections: Tennyson pitifully feeds off of stifling social expectations, weaved deep into our culture (with frail Snow White laying helplessly poisoned in a glass case and with dear Repunzel combing her long hair in a high fortress†¦in a land far, far away). In other words, at the beginning o... ... not trying to say anything as much as he is capturing the national mood and developing languages and images that haunt, move, and affect. At some point writers, readers, characters, and people must put aside their intentions and desires for social criticism and take part in the magic, even if it isn’t the wisest choice. I must refer one last time to my own writing as Jane brilliantly describes this unwise, tension-filled, passionate choice: I looked, and had an acute pleasure in looking—a precious yet poignant pleasure; pure gold, with a steely point of agony: a pleasure like what the thirst-perishing man might feel who knows the well to which he has crept is poisoned, yet stoops and drinks divine draughts nevertheless. (173) So sing on talented Tennyson. I’ll sway to the rhythm of your music. Bibbity, bobbity, boo. †¦and they lived happily ever after.

Wednesday, October 23, 2019

Government cut-backs

High youth unemployment and cutbacks in government funding for post-secondary education are the new realities confronting students. The implications for most working and middle class students are either to abandon education altogether and to accept a future of McJobs and unemployment, or to be saddled with a lifetime of debt. Since the end of WW II, science and technology have been playing a dramatically increased role in the process of capitalist production in Canada. As a result, there has been an increase in the demand for a more highly educated labour force. For example, between 1971 and 1986, jobs primarily concerned with the creation and utilization of data and technical knowledge have represented two-thirds of net job growth. This has led to a rapid expansion in school enrolment. Between 1951 and 1993, the number of full-time post-secondary students has increased over tenfold, growing from 91,000 to almost 1 million. However, accompanying the scientific and technological revolution, is a tremendous growth in productivity that has led to higher levels of unemployment. Between 1980 and 1993, youth unemployment increased from 12% to 17.5, leaving many with no other alternative but to remain in or return to school. Since 1984-85, tuition fees have more than doubled across Canada, pushing more students into the labour market in search of income. While in 1980, 31% of full-time students, aged 15-24, held jobs during the school year; by 1989, this number had reached 41%. This worsening economic situation has also seriously interfered with the studies of college and university full-time students, as almost a third of them were forced to work 20 or more hours per week during the school year. Another reflection of the economic hardship of students is their growing debt burden. In 1984, 114,000 Ontario students received around $4000 million in student aid, by 1993-94, as tuition continued to increase, about 180,000 students (representing almost half of full-time students) took out over $1 billion in loans. The average value of loans in 1994-95 was around $6800. By 1998, the federal government is scheduled to eliminate a total of $7 billion in transfer payments to the provinces for medicare, social assistance, and post-secondary education. The expected effect on Ontario university students is a doubling of their tuition. But this is only the tip of the iceberg. Ontario's education minister, John Snobelen, has already made clear his government's intention to move toward a â€Å"market-based tuition fee†. If both levels of government abandon their financial support for Ontario universities, tuition will reach minimum levels of $7500-$8000. To counter the danger of a dramatic growth in defaults as it increases tuition fees, the federal government has transferred liability for student loans to the private banks. While increasing the role of the private banks in the short term, these changes set the pace for the full privatization of the student loan system. Another plan, currently under discussion, proposes collecting the loan repayments through the taxation system, i.e., Revenue Canada, through an Income Contingent Loan Repayment Plan (ICLRP). If the direction of government â€Å"reforms† is not reversed, it is only a matter of time before students who are at a high risk of unemployment (disproportionately women) or who are expected to have a low income after graduation (again disproportionately women) are refused access to loans, while most of the rest are burdened with a lifetime of debt. But the class nature of the privatization process has already become apparent. For 1995-96, the demand for first-year places is down by 5% in Ontario–20% in some faculties–leading many schools to turn toward recruiting drives and to lowering their admission requirements. Evidently, higher tuition is an obstacle for better qualified, poorer students, while offering an opening to less qualified, richer students. Cut the deficit by taxing the big corporations By focusing attention on expenditure reduction, the big corporations and the right-wing aim to deflect attention from the cause of the national debt: the decreasing tax revenues from corporations, which have declined from 20% of total federal revenues to only 7% in the last 20 years. Canada continues to have one of the lowest corporate tax rates in the industrialized world. Even the same level of corporate taxation as in the U.S. would provide an additional $9 billion a year–more than enough to cover all the cuts in social spending scheduled by the federal government. The ongoing cutbacks to education follow more than a decade of political and financial pressures promoted by federal and provincial governments in relation to social spending in general. Indeed, the education crisis cannot be separated from the overall crisis of the capitalist economy in Canada. The critical challenge before us today is to bring together all the social elements that are hurt by the implementation of the big corporate agenda: to build wide coalitions of youth and students, workers, women, seniors, environmentalists, peace groups, farmers, aboriginal people, immigrants, and many others–in support of a genuine â€Å"People's Alternative† program. This program would provide for decent wages, stronger public health and child cares systems, job creation programs, while restoring and increasing public funding for education. Reversing the current cut-backs and building the people's alternative depend on escalating the student protests. As a first step, we must build strong grassroots organizations on campuses which can ensure wide student involvement in the mobilizations. Students and working people have fought a long battle to win the right to higher education, health care, UI, and other social programs. Today, we have to build the fightback against those who are bent on destroying our social programs and our right to a quality, accessible education.

Tuesday, October 22, 2019

Free Essays on Pierre Beauregard

NAPOLEON IN GRAY Born on 28 May 1818 (â€Å"Pierre Gustave Toutant Beauregard: 1818-1893†) in St. Bernard’s Parish, just south of New Orleans ("Pierre Beauregard"), Pià ©rre Gustave Toutant-Beauregard was born to the wealthy Creole planter (Meehan), Jacques Elie Toutant Beauregard, and Judith Helene Antonia de Reggio(â€Å"Georgia's Confederate Officers Genealogy.†). He came from a prosperous and old Creole family that had had great influence on the community (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). He was brought up in a very Gallic fashion and possessed a like temperament (Gunn). He spoke French before he spoke English, and at an early age showed interest in Military History (â€Å"Pierre Gustave Toutant Beauregard, CSA.†), being especially interested in the campaigns of Napoleon Buonaparte (Gunn), later earning him the nickname â€Å"Little Napoleon† (Sifakis, Stewart). His parents enrolled him in a French Military Academe in New York city (Gunn), where he learned English ("Pierre Beauregard"). However, his proficiency in French allowed him to read many military classics in their original language (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). Beauregard entered the U.S. Military College at West Point and became the pupil of Robert Anderson, whom Pià ©rre would later defeat in his attempts to defend Ft. Sumter(Gunn). Among his classmates were the yet-to-be Confederate officers Hardee and Sibley, and the future Union military leaders Barry, Nichols, Granger and Mc Dowell (â€Å"Pierre Gustave Toutant Beauregard: 1818-1893†). The latter he would soon defeat at the first Bull Run battle (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). He graduated second in the 1838 class of forty-five students at the age of twenty. While in West Point he dropped the hyphen between Toutant and Beauregard and soon after discarded his first name to be forthright known as Gustave Toutant Beauregard, or for further curtness G.T. Beauregard. H... Free Essays on Pierre Beauregard Free Essays on Pierre Beauregard NAPOLEON IN GRAY Born on 28 May 1818 (â€Å"Pierre Gustave Toutant Beauregard: 1818-1893†) in St. Bernard’s Parish, just south of New Orleans ("Pierre Beauregard"), Pià ©rre Gustave Toutant-Beauregard was born to the wealthy Creole planter (Meehan), Jacques Elie Toutant Beauregard, and Judith Helene Antonia de Reggio(â€Å"Georgia's Confederate Officers Genealogy.†). He came from a prosperous and old Creole family that had had great influence on the community (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). He was brought up in a very Gallic fashion and possessed a like temperament (Gunn). He spoke French before he spoke English, and at an early age showed interest in Military History (â€Å"Pierre Gustave Toutant Beauregard, CSA.†), being especially interested in the campaigns of Napoleon Buonaparte (Gunn), later earning him the nickname â€Å"Little Napoleon† (Sifakis, Stewart). His parents enrolled him in a French Military Academe in New York city (Gunn), where he learned English ("Pierre Beauregard"). However, his proficiency in French allowed him to read many military classics in their original language (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). Beauregard entered the U.S. Military College at West Point and became the pupil of Robert Anderson, whom Pià ©rre would later defeat in his attempts to defend Ft. Sumter(Gunn). Among his classmates were the yet-to-be Confederate officers Hardee and Sibley, and the future Union military leaders Barry, Nichols, Granger and Mc Dowell (â€Å"Pierre Gustave Toutant Beauregard: 1818-1893†). The latter he would soon defeat at the first Bull Run battle (â€Å"Pierre Gustave Toutant Beauregard, CSA.†). He graduated second in the 1838 class of forty-five students at the age of twenty. While in West Point he dropped the hyphen between Toutant and Beauregard and soon after discarded his first name to be forthright known as Gustave Toutant Beauregard, or for further curtness G.T. Beauregard. H...

Monday, October 21, 2019

Common Family Myths and Stories

Common Family Myths and Stories Nearly every family has a cherished story or two regarding their distant ancestors - one that has been handed down from generation to generation. While some of these stories probably have a lot of truth in them, others are actually more myth than reality. Perhaps its a story that youre connected to Jesse James or a Cherokee princess, or that a town in the old country is named after your ancestors. How can you prove or disprove these family stories? Write Them Down Hidden in the embellishments of your familys story are probably at least a few grains of truth. Ask all of your relatives about the famous legend, and write down everything they tell you - no matter how insignificant it may seem. Compare the different versions, looking for inconsistencies, as they may indicate those parts are less likely to be rooted in fact. Ask for Backup Ask your relatives if they know of any items or records which may help document the family story. It doesnt often happen, but sometimes if the story has been carefully handed down from generation to generation, then other items may have been preserved as well. Consider the Source Is the person telling the story someone who was in a position to have experienced the event first-hand? If not, ask them who they got the story from and attempt to work your way back to the original source. Is this relative known as the storyteller in the family? Often good storytellers are more likely to embellish a story so as to elicit a favorable response. Bone Up on History Spend some time reading about the history of the time, place or person which relates to your familys story or legend. Background historical knowledge may help you prove or disprove the legend. Its unlikely that your great, great Grandfather was a Cherokee, for example, if he lived in Michigan in 1850. Test Your DNA While your genes may not have all the answers, a DNA test may be able to help you prove or disprove a family legend. DNA can help you determine if you descend from a particular ethnic group, your family came from a particular region, or you share a common ancestor with a particular person. Common Genealogy Myths Legends The Three Brothers MythIts always three brothers. Brothers who immigrated to America, and then headed out in different directions. Never more or less than three, and never sisters either. This is one of the favorite of all genealogy legends, and one that very rarely turns out to be true. The Cherokee Indian Princess StoryNative American ancestry is a fairly common family story  and one which may actually turn out to be true. But there really isnt such a thing as a Cherokee princess, and isnt it funny that it is almost never a Navaho, Apache, Sioux or Hopi princess? Our Name Was Changed at Ellis IslandThis is one of the most common myths found in American family history, but it actually almost never happened. Passenger lists were actually created at the port of departure, where the native names were easily understood. Its very likely the family name may have been changed at some point, but it probably didnt happen at Ellis Island. Family Inheritance MythThere are a lot of variations on this popular family story, but very rarely do they turn out to be true. Some of these myths have their roots in the numerous inheritance scams of the nineteenth and early twentieth century, while others may reflect a hope or belief that the family is related to royalty or a famous (rich) family by the same name. Unfortunately, the family inheritance story is often used by scammers to trick people out of their money.

Sunday, October 20, 2019

Word choice betrays your personality - Emphasis

Word choice betrays your personality Word choice betrays your personality Whatever online persona you may have chosen to adopt in your blog, your deepest personality traits may be given away by your choice of words, a new study has found. The specific words bloggers use relate to which of the big five personality factors dominates in that person. These factors are: openness, conscientiousness, extroversion, agreeableness, and neuroticism. For the highly neurotic, the most commonly used words were: awful, though, lazy, worse and depressing; while with wild-child extroverts, bar, other, drinks, restaurant and dancing kept cropping up. Agreeable people happily repeated wonderful, together, visiting, morning and spring, while the conscientious made sure to reiterate completed, adventure, stupid, boring and adventures. For open types, folk, humans, of, poet and art appeared most often. The research project run by Tal Yarkoni, a psychology and neuroscience postdoctoral fellow at the University of Colorado at Boulder is one of the largest conducted examining the connection between writing and personality. Thanks to bloggers typically prodigious outpourings, Yarkoni had around 115,000 words from each of the 700 or so participants. This larger-than-usual sample meant that the research could go beyond broad topics focused on, and look at particular words that recur. The results suggest we cant completely separate our online and offline selves, however much you might want to maintain a particular facade of yourself. And this is hardly surprising, says Yarkoni: Our personalities dont dramatically change just because weve turned on our computers. Still, at the very least, its probably best to try to keep work and business blogging separate, no matter how lazy, awful and depressing you may find your boss.

Saturday, October 19, 2019

Corporate Governance Essay Example | Topics and Well Written Essays - 3250 words

Corporate Governance - Essay Example It also ensures that the other interest groups including minority shareholders, financial markets, debt holders, employees, suppliers, customers as well as societies are not harmed in any form. Some of the fundamental characteristics that define good governance are consensus oriented, accountable, transparent, responsive, participatory, following the rules of law, efficient and effective, inclusive and equitable (Foster and Jonker, 2005). While governance is an old concept, its usage, application and underlying meaning have seen the dramatic transformation over the years. Present governance system of corporations is highly complex and consists of various levels of audits, monitoring and scrutiny (Mwenja and Lewis, 2009). Although organizations have braced the concept in their goals and value system, it is still a largely avoided category for growth and development of an organization. The objective of the current report is to understand and evaluate the various internal and external factors that impact the development of effective corporate governance. It is essential to understand the fundamental concept, theories associated and largely accepted and the governance system followed among different organizations in various parts of the world. An organizational case study with respect to the governance strategies and policies will help in evaluating the current trends and practices. Also, the above analytical outcomes hav e been applied to recommend some key areas which can be developed for better governance systems. Several governance theories have been recognized by experts that have been largely followed for organizations and firms across the globe. However, the current report will describe three main theories that have been largely accepted and studied among economists and academics. These are The first theory that is successful society theory is centered on developing and shaping the governance. Here the focus is given to features as well as characteristics that describe a successful society.

Friday, October 18, 2019

Discovery rules Research Paper Example | Topics and Well Written Essays - 1000 words

Discovery rules - Research Paper Example Although this e- discovery technique strategic move is to be implemented, it does not entirely represent a complete turn from the digital forensic but rather it is a way of natural merger scheme. Thus, this strategy involves the utilization of both techniques to achieve a more effective strategy. This will enable a complete focus on the law, policy enforcement as well as the forensic examination. The European Union needs the implementation of strategies that prevent and further control organized crimes for the future development of the union and its member states (Brown, 2003). Discussion The necessity for apt identification, analysis and significant investigation of electronic media has never been extra vital. The forever-changing risk environment accessible by cyber illegally and technical advances has essential modern analytical processes to impact on scene forensic. Investigators encounter a lot of confrontations for confining unpredictable data, conserving possible evidence and upholding the reliability of the electronic offense sight while guaranteeing the record remains feasible and available for more analytical efforts. The accomplishment of these procedures is calculated in minutes and not days. The Cyber Forensic ground procedure recommends onsite or ground advancement for supplying the identification, investigation and interpretation of digital verification in a small moment, without the prerequisite of having to acquire the scheme back to the laboratory for a thorough inspection or attaining an absolute forensic representation. The proposed form sticks to normally held forensic ethics, and does not counteract the capacity that once the original field trial is accomplished, the system storage device is to be transported back to a laboratory setting for a more systematic assessment and analysis. The CFFTPM has more over been regarded to be successfully employed in diverse genuine world cases and its analytical significance and practical approach has a lso been sufficiently verified. Furthermore, the derived proof from these cases has not yet been confronted in the court procedures where it has been initiated (Blakeslee, 2010). The forensic information is collected using the device SSD. This device utilizes silicon chips to store the forensic data of an individual. Furthermore, the machine is accountable for the dispensation data using its individual processor. For the forensic field, this device has a great impact because it can start running software routines on the data stored when supplied with power. Additionally, the device is very fast in implementing its task. It further has got more immunity to the shock and also the magnetism effect. The data can further be used as proof throughout court investigation. This device further ensures easy and quick delivery of the records to the required destination. It further guarantees safety and confidentiality of the forensic data. The procedures followed during the collection of the fo rensic data, its preservation and moreover its transportation follows a set of policy and regulation. Thus, it guarantees confidentiality and privacy as it moves from the EU to United States (Roper & Jopling, 2010). Meanwhile,

Organization strategy Research Paper Example | Topics and Well Written Essays - 1750 words

Organization strategy - Research Paper Example Facts and Problems: Issues on Leadership, Group Dynamics and Motivation At the moment, the leadership structure of the organization is non-functional. The Objectives and goals of the organization have no enforcing authority. Specifically, the human resource department and training and development department need deeper focus. All the workers are discouraged, without morale and have no clear sense of purpose in the organization. The organization functions in a particularly individualistic and divided manner with no sense of accountability whatsoever. This is seen by the fact that workers do not offer quality service and work in a hurry so that they can attend personal issues. Consequences and Analysis of that problem: The leadership gap has led to recklessness within the organization. Workers have no sense of accountability since people are free to do whatever they wish. Some departments are entirely non functional. The human resource management hires unqualified personnel. This has d estroyed the reputation of the organization. The ill motivated workers have no value for their work. Many keep on resigning because there is no reward management system. Those who are left have no valued for their work. This has resulted in the loss of lives, as reflected in the rise in mortality rates in cardiovascular related cases. The organization has not embraced teamwork. People are individualistic and work for their selfish gain. This has caused the organization to be fragmented and to lack a sense of purpose. No department co-works with another. The organization has no collaborations and its goes and objectives are unclear. The main aims To lift the position of the organization so that it can achieve that goals, missions and objectives that have been set. The leadership structure needs to be functional and productive. This includes being the leading organization in service delivery and high quality treatment. This shall entail a relook into the strategies, establishing a vib rant organizational image and a motivated workforce. These goals are achievable. Change is always met by a few barriers which need to be overcome. Every organization has a culture. This culture helps the organization in achieving its goals and targets. Culture is essentially the accepted ways of doing things in a particular organizational set up. The organization has a culture where people are not used to organize systematic and functional group. Therefore, every worker is a stranger to the colleague in terms of professionalism. Workers have accepted underperforming as part of their lives. This is so because there is not accountability within the hospital. This makes it hard to introduce changes. There are extreme barriers to change because the leadership at departmental level in incompetence. This indicates that they are incapable of dissecting or executing any meaningful changes within the departments of the hospital. Under the departmental leaders are ill trained employees who ar e not motivated. Employees who have no morale cannot spearhead or enact change, (Klubeckne & Padget, 2009). Employees follow the direction of their leaders. The departments have no working policies. Unfairness among the departmental heads leads to resentment and dysfunctional departments within the hospital. Employees go for long without training or refresher courses. The department involved with procurement is ill trained. This has caused

Thursday, October 17, 2019

International Management Essay Example | Topics and Well Written Essays - 1250 words - 3

International Management - Essay Example From this paper it is clear that  in the fast changing global equation of socio economic development, it is important that efforts are made to ensure that better understanding of cross cultural values and business practices are developed. The need of the hour is that a comprehensive study of factors which may hinder the business negotiations are undertaken and efforts are made to mitigate the influence of those factors in furthering the mutual business development of the global community.  This study outlines that  The imperatives of the global business environment have transformed the traditional business practices to suit the business and cultural compulsions of the host business partners. the international business practices must take cognizance of the changed equation of business practice with reference to the changing socio cultural background of the country, where one needs to establish the business interests. National cultures are known to determine the negotiatorâ€℠¢s assumptions and thoughts which help to form business strategy and behavioral pattern.  Negotiations primarily involve six major steps: defining goals and objectives; understanding socio-cultural values of one’s business partner; identify main variables in the negotiation processes; gaining comprehensive knowledge of country’s legal framework and political compulsion which may have significant impact on business outcome; develop mutual trust and confidence building.

Gap Case Study- Analysis current strategy Essay

Gap Case Study- Analysis current strategy - Essay Example 45). The demographic trend include factors like the number of target consumers, age mix, distribution of people across target geographical areas, population composition by ethnicity and trends in income within target market. These factors have significantly remained constant for the industry, except income distribution that could have been caused by the economic recession in the year 2009. The industry’s target market that defines its geographical environment is also global due to regional and international trade. Its economic environment is however variable and depends on factors such as interest rates, inflation rates and recession (Ireland, Hoskisson and Hitt, 2008; Thompson and Strickland, 2009). The industry is also significantly influenced by political factors that include legal systems and governmental agencies that protect consumer interests and include legislations and regulatory bodies and sociological and cultural factors such as general attitudes, health concerns, and cultural beliefs among the target market that significantly affect the industry and are particularly influenced by morality, taste, and preferences. Industrial operations’ dependence on technology for production and marketing also identifies technological trend as a factor to the family clothing industry’s environment besides globalization that facilitates international competition (Ireland, Hoskisson and Hitt, 2008). Porter’s analysis of the industry’s competitive forces The industry operates in a free competitive market. Its competitive forces can be explored through the Porter’s approach of that identifies â€Å"threats of new entrants, bargaining power of suppliers, competitors, bargaining power of buyers and threats of substitute products or services† (Henry, 2008, p. 71). Threats to new entrants into the industry are weak because of the nature of the industry that includes established participants with consumers’ retention s trategies. One of the factors that make it difficult for new entrants is the branding strategy that key players have adopted. With five major firms in control of the market and their established branding efforts, consumers have developed preferences and are reluctant to try products from new firms. As a result, inability to penetrate the market discourages potential new entrepreneurs and those that venture into the industry do not exert significant pressure on existing market players, especially the major players. The small profit margin factor in the industry that requires economies of scale for sufficient profitability is another factor that regulates potential new entrants into the industry, as small-scale ventures are largely unprofitable and new firms finds it difficult to command a large percentage of the market. Developed preferences through branding also ensures consumers strictness on supply chains or outlets from which they acquire brand commodities, as new channels and ou tlets are treated with suspicion. This preserves existing participants’ position in the industry (Thompson and Strickland, 2009; Henry, 2008). Buyers bargaining power is another factor in the Porter’s forces model. It defines the collective ability of a group of buyers or a single buyer to dictate relations with an enterprise in sales terms such as prices and other terms and

Wednesday, October 16, 2019

International Management Essay Example | Topics and Well Written Essays - 1250 words - 3

International Management - Essay Example From this paper it is clear that  in the fast changing global equation of socio economic development, it is important that efforts are made to ensure that better understanding of cross cultural values and business practices are developed. The need of the hour is that a comprehensive study of factors which may hinder the business negotiations are undertaken and efforts are made to mitigate the influence of those factors in furthering the mutual business development of the global community.  This study outlines that  The imperatives of the global business environment have transformed the traditional business practices to suit the business and cultural compulsions of the host business partners. the international business practices must take cognizance of the changed equation of business practice with reference to the changing socio cultural background of the country, where one needs to establish the business interests. National cultures are known to determine the negotiatorâ€℠¢s assumptions and thoughts which help to form business strategy and behavioral pattern.  Negotiations primarily involve six major steps: defining goals and objectives; understanding socio-cultural values of one’s business partner; identify main variables in the negotiation processes; gaining comprehensive knowledge of country’s legal framework and political compulsion which may have significant impact on business outcome; develop mutual trust and confidence building.

Tuesday, October 15, 2019

Agency Dream Position for Advertising Essay Example | Topics and Well Written Essays - 250 words

Agency Dream Position for Advertising - Essay Example The skills necessary for this position include proficient multilingual skills. There is no need for talent but creativity is very essential for this position (Rachel Deahl, 2013). This means that one should be able to craft words and ideas by seeing images, slogans, and products. Social skills are necessary in addition to excellent organization and communication skills. Good administration as networking skills will be necessary if one is to succeed in this job. Self-motivation, flexibility, working under pressure, ability to multi task, resilience to absorb both internal and external criticism is also required. Good researching skills as well as an interest in popular culture and current trends is very necessary (Paul Owiti, 2014). I believe this position will suit me because of my good networking skills as well as my ability to multitask. I am very social, intelligent, sharp and always in tandem with the latest technology. I have good communication skills and I am excellent when it comes to team work. For all the above reasons, I believe I qualify to be a top copywriter. AGCAS Editors. (2013, December 13). Prospects: The UKs Official graduate careers website. Retrieved 2014, from Advertising copywriter: Entry requirements:

Best Celebration I Ever Had Essay Example for Free

Best Celebration I Ever Had Essay Graduation day, boy what a day. Man I’d have to say is that that was by far the most nerve-racking day ever. Up to this point in my lifeline of my history. Many thoughts were racing through my head. All the parties, family showering you with gifts. I couldn’t hardly sleep the night before because of the anixety of not having the choice of never having to go back to school again. Actually it was probably more of a relief for the faculty and staff because, I was the last Beckert running through the hallways. Of course out of the two of us in the family, my brother was a real angel. I was always the one who was made an example of in school and always into mischief all the time. Of course ,what do you expect when you come to school drunk and told to go home. As i got up for graduation day my palms were sweatty all day. I took three showers to keep cool , but then I realized I was only graduating. It wasn’t like I was winning a million dollars or going on the show, â€Å"Deal or No Deal†. When I arrived at the school, we gathered in the cafeteria and waited for the music to start so we could walk, for the last time, out of Tri-Valley High School as a student. I looked out of the corner of my eye and one of my teachers was waving his hand to tell me that I needed to come talk to him real quick. So, ran over and asked,† What’s going on Mr Rotella†. He replied ,noting I need to grace you with some information and you can take any way want to. At first I looked around and thought it was going to be something bad. So I listened. And it was advice on life from a teacher that had been through alot. He said, â€Å"Aaron remember, life is like a roll of tiolet paper†. Iwas dumbfounded by this statement. Then i said,† what do you mean by this Mr.Rotella†. He Replied, â€Å"you can mke your life short and wasteful, or you can make it long and useful†. I started to laugh inside to myself about it. He looked at me and said, â€Å"what is so funny†. I replied, â€Å" I’ve never thought that i would compare my life to roll of tiolet paper†. He looked at me and was telling to think about i t while. So I thought ,as I walked across the front yard of Tri-Vallley High School. It slowly started to sink in and I think it had hit me when I walked across the stage to receive the achievement that was worth the time invested. Right before I got ready to send my cap into the air, it finally dawn on me what he was trying to say. The simile hit me out of nowhere like as if Mike Tyson had blindsided me. Mr.Rotella was simply trying to lead me in the right direction. That’s why he was stating that it was up to me to make the choice. Just like the simile that he was portraying to me in the classroom. Needless to say, I took his advice. Oh yes i took his advice, and let me say I used that roll of toilet paper. But ,he never did state specifically that couldn’t have more than one roll. Meaning that I have had to â€Å"purchase† a few rolls, since the day I walked across the front lawn of Tri-Valley High School. I’m sorry no one can make one roll of toilet paper last ten years. I have though in the last ten years, educated that same thought on a lot of people and just like me they all did the same thing at first. They would giggle and then about twenty minutes later it would hit them. That look of â€Å"wow that’s an extremely deep thought†. My ten year reunion is coming up and I’m sure the rebutle to the teacher will be quite amusing. Hopefully since I have gained a few years. Maybe he will bestow another simile upon me to think about for another few years. At least I took one piece of information out with me when I hit them doors for the very last time.

Monday, October 14, 2019

Additional Elements Of The Extended Marketing Mix Marketing Essay

Additional Elements Of The Extended Marketing Mix Marketing Essay This essay looks at the main elements of both the original and the extended marketing mix. This includes an introduction to the concept of the product life cycle, new product development, pricing strategies, distribution options and the promotion mix. Finally, the essay develops marketing mixes for Deans Leisure Centre to meet the needs of different target groups. Explain how products are developed to sustain competitive advantage. Sustainable competitive advantage is the focal point of a corporate strategy. It allows the maintenance and improvement of an enterprises competitive position in the market. It is an advantage that enables business to survive against its competition over a long period of time. A competitive advantage is an advantage over competitors gained by offering consumers greater value, either by means of lower prices or by providing greater benefits and service that justifies higher prices see (Appendix 1). When a firm sustains profits that exceed the average for its industry, the firm is said to possess a competitive advantage over its rivals. The goal of much of business strategy is to achieve a sustainable competitive advantage. Porter identified two basic types of competitive advantage and cost advantage. See (Appendix 2) When an organisation introduces a product into a market they must consider: who is the product aimed at, what benefit will customers expect, how does the firm plan to position the product within the market and what differential advantage will the product offer over their competitors. Kotler suggested that a product should be viewed in three levels: Core Product, Actual Product and Augmented product. See Deans product levels in (Appendix 3). However, for a product to be able to sustain competitive advantage the term New Product Development has been developed. This has been invented to check and develop the viability of a product which is new to a market. Deans think about term of new product development in order to sustain or build a competitive advantage. To do this Deans follow (NPD) processes, see (Appendix 4). Deans is the market leader in providing different products like gym, spa and hydrotherapy pool as there are no competitors in this sector. There good image makes the organisation more strong. Deans is providing good quality products with qualified staff, good atmosphere and hygienic environment. Motivation level of staff is very high which make the organisation more prosperous. They have enough resources for operating different activities of the organisation. They have created good image in customers mind another big strength and even a competitive advantage is the fact that they have a full service gym; Deans can market too many different segments that other gym cannot do. For example, Deans is open to all staffs, students and community much easier than other fitness centres because most of the people are not good financially so they can attract by their low prices with good quality gym services. They are providing high range of products comparatively with low prices. Explain how distribution is arranged to provide customer convenience. Distribution really plays a very important role in enhancing the convenience of the customers therefore; distribution system of a company can appear as a major competency for the company. There are four elements of marketing mix including product, price, promotion and place. The distribution comes under the place category and the companies develop proper distribution system because accessibility of the customers enhances the potential sales for a company. Two types of channel of distribution methods are available. Indirect distribution involves distributing product by the use of an intermediary. Direct distribution involves distributing direct from a manufacturer to the consumer. For example, Deans already has its location so will therefore look at the need and wants of its customers in this area, with staff and students of the college. If Deans does not outsource its distribution services then customers may not willing to get them. They must distribute the product to the user at the right place at the right time. Deans consider on its overall marketing objectives to be efficient and effective. Explain how prices are set to reflect an organisations objectives and market conditions. One of the aspects in the marketing mix is pricing. This part of the 7 Ps are the one creating revenue and which is also why it is important that an organisation chooses the correct price. The price is determined by the discovery of what the customer finds reasonable and this is also why a lot of organisations chooses to do researches of the consumers opinions before the product goes to the markets. Pricing is difficult and must reflect supply and demand relationship. Pricing a product too high or too low could mean a loss of sales for the organisation. Pricing is one of the most important elements of the Dean Gym marketing mix, as it is the only mix, which generates a turnover for the Deans. The gym can adopt a number of pricing strategies. The pricing strategies are based much on what objectives the company has set itself to achieve, see below: Penetration pricing: Here the organisation sets a low price to increase sales and market share. Once market share has been captured the firm may well then increase their price Skimming pricing: The organisation sets an initial high price and then slowly lowers the price to make the product available to a wider market. The objective is to skim profits of the market layer by layer. Competition pricing: Setting a price in comparison with competitors. Really a firm has three options and these are to price lower, price the same or price higher. Discount pricing: This involve offering a reduced price of certain types and groups of customers. Variable pricing: An organisation can very price by customer types, level and quality of service, times and days, seasons and so on. Cost-plus pricing: Here the firm add a percentage to costs as profit margin to come to their final pricing decisions. Convincing consumers to try a new product or service is one of the biggest challenges small businesses face. Marketing can be especially difficult for membership like gyms because consumers may be wary of committing to a recurring fee. Dean Gym use pricing tactic to help build a base of customers. As there are such competitors of Deans gym which could compete with the quality of gym produced at Deans, therefore the pricing strategy adopted by Deans gym is discount pricing. Dean uses free trials because some people simply will not spend money on a gym membership unless they can try it out first, which is why they give two months free membership and it can give customers the opportunity to see if a facility suits their needs. They offering low introductory rates because it is another tactic that Dean Gym can use to attract new customers. For example, Dean has monthly membership, where members pay monthly straight out of their bank account and with no contract. They also has annual adva nce, with this option customers pay for their membership for the year up front, but they will give them two months free. Deans offer 10% discounts for families and children. Families and children often go to the gym together, which can make gym membership a group decision. However, pricing strategies can improve Deans customer loyalty and ultimately lead to better membership numbers. Illustrate how promotional activity is integrated to achieve marketing objectives. These activities are performed in order to awake and aware the consumers about the product. Promotion being a feature of marketing mix consists of communication among the consumer and supplier of that product. Promotional activities are important factor because it tells the consumer about the product from different regions and it becomes difficult in selling a product if they are not being anticipated in the market through different promotional activities. The promotional mix consists: Advertising: Presentation of the product which is wanted to be promoted- this can be done by for example bill boards, banners or posters. The advantages are: advertising can inform people about different products and services, their utilities, cost and other requirements. The disadvantage is cost because advertising is more expansive. Personal Selling: This can be done by a company by training their sales team to know all need to know about the product so it can be sold by a presentation. Personal selling is one of the ways to keep good customers relationships, but this method is expensive. Sales promotion: Here it is communicated in a time limited way to increase consumer demand by for example contests, samples or trade shows. The advantage is that sales promotion can help companies to provide right information to customers, also it encourage repeat purchases and customer loyalty, but the advantages are that it increase price sensitivity and it is generally for a short duration Public relations: This can be paid or non paid stimulations of a product. This can be a product represented in for example magazines, TV or radio etc. PR is inexpensiveness of the cost, but it is hard to predict about the responses and it increase the risk. Direct marketing: This aspect is a way to reach the consumers directly, such as fliers or street advertising. It allow to target specific customer and it can be measureable, but it is hard to get as immediate of an impact when using direct marketing and it can be quite expansive. For example, for the promotion Deans adopt advertisement, public relations and internet marketing. Analyse the additional elements of the extended marketing mix Marketing mix has three additional elements: People, Process and Physical Evidence People: This refers to the people who are in direct contact with the customer such as staff. One of the crucial parts in selling a product is the staff and its service as lot of people rely on a good service before buying a product. The employees should have the appropriate interpersonal skills, attitude and knowledge of the product. Some companies make sure to train their staff to ensure the service the customer is seeking for- this can be done by guidelines of selling or training schools in selling. For example, the employees in Dean Gym have a standard uniform and Dean specially focuses on friendly and prompt service to its customers from their employees. The employees are part time workers and full time workers. Process: This concerns the process of delivering a service. It is crucial that the company delivers as easy as possible and completing a sale without any unnecessary steps. Dean has a number of processes involved in making marketing effective in organisation e.g. processes for handling customer complaints, processes for identifying customer needs and requirements, processes for handling equipments. Physical evidence: This part of the mix is an essential part where consumers will base their decisions based on the service which is partly visible. This could be a members card, a friendly environment. Dean gym focuses on clean and hygienic interiors of its outlets and at the same time the interiors are attractive and the gym maintains a proper etiquette at its joints. The design, furnishing, layout and decoration of the gym chain as well as the appearance and attitudes of its employees will influence customer perceptions of the service quality and experiences. Plan marketing mixes for two different segments in consumer markets. Deans is focusing on target market; when it markets a product it mainly consider on demographic and physiographic segmentations; where demographic segment before it markets it identify the consumer groups in: age, sex, education, race, and occupation, and in physiographic it divides the market into different levels as: Lower class, middle class, and upper class to identify their customers, Where Deans has planned to market a new product for a different segmentation so it needs to identify the consumers. After the segmentation Deans consider on the marketing mix its also called as the 4ps. Deans gym 4Ps: Product: Deans gym offers a variety of fitness equipment for both strength training and cardio. The gym has a state of the art fitness suite equipped with the latest Technogym Visio Web cardiovascular equipment. This allows customer to browse the web, watch television, read articles or update social network account whilst working out. If you prefer a group exercise programme timetable is available. See (Appendix 5) Price: Deans offer two different price sections for the gym, one for students and staff of the college at a reduced rate but with limited hours, these hours are designed to work around students courses and another that student/staff of the college can use over more hours and use more of the facilities. The gym then offers a scheme to the public of Bronze/Silver/Gold/Platinum. See membership options and price list in (Appendix 6) Place: Deans Sport and leisure is located at Knights Building, Lincoln College. This is a prime location for Lincoln college students and staffs to be target as an expansion of their current market share as it is within the college. See (Appendix 7) Promotion: Deans is currently using public relations and internet marketing, where they advertise through radio, magazine, news paper, and social network like Facebook, Tweeter, and their official website. Deans spa 4Ps: Product: Deans Spa is part of membership, where they offer spa pool with loungers, sauna, steam room, tropical shower, ice shower, foot spa. Additional packages include: Spa packages, dermalogica facials, massage, body treatments, hands and feet, salon. See (Appendix 8) Price: Deans offer three different price sections for the spa: senior spa therapist, spa therapist and student therapist. See (Appendix 9) Place: Deans spa is located at Deans Building, Lincoln College. Same as Deans gym students and staffs are their target market. Promotion: same as the gym, Deans spa also use radio, magazine, news paper, and social network and their official website to advertise their products. Illustrate differences in marketing products and services to businesses rather than consumers There are some characteristics to a service such as: lack of ownership, tangibility, intangibility and inseparability. Each of these needs to be taken into account when marketing a service. Customers cannot own and store a service like they can store a product. Services are used for a period of time. For example Deans gym have membership option where customers pay for option to use monthly and annually. A product is something which is tangible where as a service is intangible. A product is much easier than the service because after marketing and selling a product there is something tangible to be seen by the customer for his/her satisfaction but in services he/she cannot because its intangible. For example, Deans gym provides a variety of products all related to the health, well being, and self-esteem of its members. Their tangible products include personal weight control, weight room, cardio, tanning, personal training, and a variety of drinks, supplements, and health items that all may be purchased at the Gym, but their intangible product is their services. Services cannot be separated from service providers. A product can be taken away from the producer but a service cannot be taken away as it involves the service provider. For example Deans provide group exercise such as strength training, cardio and dancing classes. On other hand, the marketer needs to analyse the major demand of customers in a specific market in order to find out a product that can respond the market demand. Firstly, marketers have to improve products to meet customers demand as much as possible. Secondly, the price is an important factor in product marketing because of the price must be set to match with the purchasing power of a target group. Thirdly, the place of product marketing refers to distribution channels to deliver and sell the product to customers. Lastly, the marketer also needs to create the promotion on the product in order to persuade customers and motivate the sale in a short term. Conclusion: For a company to be able to implement their marketing concept successfully the marketing mix is essential. After applying the three additional Ps it has enables the present service standard to be reached. This way a company will reach a bigger customer satisfaction as they reach their customers better in what they want and need to the easiest way for them to purchase the product. It is important when going into a different market that the companys marketing focuses on all of the different aspects in the tools of the marketing umbrella.

Sunday, October 13, 2019

Reasons to support thesis Essay -- essays papers

Reasons to support thesis First of all, we will consider the very word motivation. Motivation can be defined as an incentive. When we discuss students having the motivation to learn, we may consider them having the incentive to learn. Do students today have the incentive to learn? Many people claim that they do not and that the lack of motivation is increasingly becoming worse and worse in today’s society. The belief that society has unknowingly created for today’s students is that there is a separation between education that is taught in schools and that which is learned outside of schools. Children view these things as two different worlds. There is the school world, and the real world. Many children tend to believe that the things they learn in the school world will not affect them in the real world and are therefore have no motivation to learn in school. â€Å"When kids are not engaged, not only do they fail to learn, they also tend to become bored and restless† (Wolk, R.). This boredom and restlessness has serious potential for many kids to lead to a lack of motivation. Obviously, it is very important for a student to remain focused in order to maintain motivation; yet, not all of the responsibility relies on the child. Teachers have a huge responsibility in making sure that every student in their class is working to their individual potential and that each child is engaged in the material and is benefiting from this learning experience. Educators sometimes find it difficult to develop such a strong teacher-student relationship with each child but studies have shown that the more the teacher is involved, the more motivated students will become. There are many different elements involved in making a child feel a... ... from Academic Search Premier. Johnson, Ronnie, Lamb, Dean. (1994). Motivating students to learn. Vocational Education Journal. Vol. 69. Issue 2. Morganett, Lee. (1991). Good teacher-student relationships: A key element in classroom motivation and management. EBSCOhost Education. Vol. 112. Issue 2. pg. 265. 5p. Retrieved on 4/22/04 from Academic Search Premier. Schroeder, K. (1992). Motivating students. Education Digest. Vol. 58. Issue 3. Atherely, M. (1992). Motivating students to learn. PageWise, Inc. Retrieved on 4/24/04 from http://de.essortment.com/motivatingstude_rbsm.htm Gershaw, D. (1989). A line on life: Motivating students to learn. Teaching of Psychology. Pg. 86-88. Davis. B. (1993). Motivating students. Tools for Teaching. Josey-Bass Publishers. Retrieved on 4/22/04 from http://teaching.berkeley.edu/bgd/motivate.html

Saturday, October 12, 2019

Essay --

I am mad. Wait, mad might not be the correct word. Perhaps I should have said angry, but does that truly evoke the complete image of my present emotional state? I think not. Exasperated, agitated, and resentful come to mind, but again, individually, they all fall short of expressing the complex set of emotions experienced when I feel I have been cheated or stolen from. What makes this even more emotionally demoralizing is the fact that those responsible for doing the cheating and stealing do not even recognize that is what they are doing. So who am I referring to, how are they cheating, and what have they stolen? They are the uninformed voters and they are cheating the system by having the same amount of control in election outcome as those who have taken the time to become involved and knowledgeable about the issues. But what are they stealing? In short my vote. Simply put, due to lack of interest, understanding, and participation in the electoral process, uninformed voters wh o should be awarding their support from a foundation of insight, preparation and knowledge are instead casting votes even they do not agree with. Ok, so what if a few people get confused and make a wrong vote, just how bad can it be? ‟According to political scientists Richard Lau and David Redlawsk in their book How Voters Decide, the authors find that, in the best case scenario of a choice of two candidates, approximately 70 percent of voters choose correctly†(Belt 643). Now take a minute to really think about the implications of that statement. In a best case scenario, 30 percent of the voter’s choice was for someone or something he or she did not even agree with but was too uninformed to know it. One might ask how could there possibly be this d... ...that regardless of which side of an issue one may support, award that support from a foundation of insight, preparation and knowledge. Somin in his book Democracy and Political Ignorance, and Their Ignorance is willful! states, ‟few will take the time and effort to assimilate more than a small amount of political information.† For this reason he states elsewhere in his book, we should be grateful that voter turnout is as low as it is, because increased turnout is often likely to increase the electoral effects of political ignorance by encouraging the unmotivated to vote (More Media 1). Realizing that all the time and effort I spend to discern the issues and candidates’ positions can be made futile by one uninformed voter, maybe our best hope is, come Election Day, the uniformed voter is so uninformed they will not be able to find the polling location.

Friday, October 11, 2019

Markerting Concept Coca Cola

This is assignment will require to explain the underlying principles behind the main marketing theories, it will also require an in-depth application, analysis and evaluation of a good or service that is currently available both in the UK market and in the international market. The Product that will be analyses within the assignment is The Coca Cola Company (CCC). [pic] â€Å"Business idea or philosophy based on the importance of profit, consumer satisfaction and the welfare of the general public. † [5] Collin, P (1997)The Coca Cola Company is one the biggest successful soft drink company that offers 3,500 various diverse products to over 200 countries worldwide. The company originated in 1889 by pharmacist Dr John Pemberton. Dr Pemberton carried out a jug of Coca Cola syrup at his Jacob Pharmacy in Atlanta USA. [3] Marketing Mix Marketing mix can be defined as the combination of elements in an organisation’s offering the market; ‘offerings’ being either pr oducts or service. These elements were identified as Product, Price, Place and Promotion in early versions of the mix. As result, they are known as the Four Ps. [pic] [1] (2008).Portfolio. Product The marketing mix combines many factors, but consumers view marketing effort in more tangible terms of the product. It is important for marketers to recognise that much of the ‘want-satisfying’ nature of the product is derived from consumers perceptions. The true nature of the product is how the consumer perceives it, and not what the company would like it to be. CCC product first started in 1886, when they were originally made as soda fountain drink. The company has now expanded over to 3,500 diverse product (see picture above). They offer a wide range product form soft drinks to tea drinks to bottle water.The typical famous packaging of red and white CCC products is a world recognised. The coca cola company is the most sold soft drink across worldwide. Its not only sold busi ness to business (b2b) such as sold in restaurants, pubs and convenience stores but also sold business to consumer (b2c) such as supermarkets, vending machines and other service shops. [3] Price Price is a potent element of the marketing mix because of its direct impact on customers, the company and the economy. To the consumer, price is a major indication of quality and an important factor in the decision making process.For CCC, the price at which the product is sold represents the means of recouping cost and making profit. There are various ways to price coca cola product, depending on the retailer. Supermarkets may put coca cola on promotion one week and then Pepsi the following, as they always like to stay one step ahead of their competition. It is a way to keep consumers on their toes. There is no set price for CCC, but usually the prices are based on growing rates. [8] p27 Place Place concerns activities need to move the product from the seller to the buyer and its origin is i n the word ‘placement’.The coca cola company sell their various products over numerous countries worldwide. They have more brand products than Pepsi, Tango RC Cola put together. Although coca cola produces the product, they cannot be held responsible how the products are distributed across the countries. They can only rely on the suppliers following the strict guidelines set out by coca cola. [8] p31 Promotion Promotion is perhaps the element of the marketing mix that is most subject to variation. For some product it may play a minimal role, but, for other, marketing strategy may be almost entirely based on promotion.In consumer markets, promotion often has the highest budget allocation of all mix elements. For this reason it receives much attention as a marketing function. CCC promotional strategies are to make the consumers think they have control over what they are drinking and accomplishing there needs of thirst. On each bottle, coca cola encourages consumers to go to their website to learn more about hydration, sweeteners and taste. In order to boost consumer usage, CCC have taken their product to foreign markets and increased their profit margin.This was also done as they had home market competitors such as Pepsi, going international will make there brand more recognisable. CCC believes in forceful advertisements, branding and market segmentation has been a big accomplishment to CCC. Since the early 70’s they have always exposed themselves as fun, loving, playful brand to have an international appeal. [8] p29 In 1887 Coupon were first made to promote coca cola [pic] [2] (2012). 125 years of sharing happiness Customer Relationship Management CCC cannot succeed or grow unless they can serve their customers with a better value proposition than the competition.Measuring customer loyalty can accurately appraise the weakness in CCC proposition and help to formulate improvements. In fact, attempting to measure customer satisfaction and facto ring research information on satisfaction studies into future marketing strategies is one of the fastest growing areas of marketing research. Customer care is fundamental to the concept in customer relationship management (CRM). High quality customer care is the key to achieving coca cola objective confronting all competitive firms trying to apply CRM principles, such as: ? Minimising customer turnover. Attracting new customers. ? Retaining customers over the long term. ? Improving profitability. ? Enhancing company image. ? Improving customer and employee satisfaction. With a strong CRM team, coco cola are still strong as ever, they evaluated every feedback they receive from their customers with shows they are always trying to meet the consumers needs by not only improving for the future but to keep up with the current trends. [8] p120-123 External Environmental Trading environment analysis requires CCC to look beyond its immediate market to its wider trading environment.One helpfu l abbreviation in analysing the trading environment is PEST. The initial letters stand for the Political, Economic, Social and Technological environment. The Political environment includes possible changes to law and regulation governing the markets in which coca cola is operating. Possible changes in government policy, such as new legislation or regulation of food and drinking products. Or even government involvement in labelling and advertisements. If all this was to be changed and affect coca cola, it will create more operating expense and reduce the profit margin.The Economic environment refers to trends in the world economy, and those in particular national market. CCC must be particularly to those that most affect its own business. As CCC is trading worldwide, the range of economic indicators, which it tracks, might include: ? Contracts with other soft drink industries. ? Maintain a Profitable investment in communities worldwide. ? The United Kingdom has recently experienced a n economic recession. This period of negative growth includes higher unemployment, inflation, and cost of living expenses while consumers are experiencing lower disposable income and purchasing power. CCC has been very successful in helping other nations grow and become economically stable by investing millions of Pounds back into the countries in which they are operating. The Social Environment refers to trend in the structure of society and in behaviour and is the focus of much of what is called market research. CCC have developed numerous products to suit consumer’s trends. For example, a lot of consumers are health conscious, so bringing out diet coke encouraged them to drink the brand. However, a lot of people saw the drink very girly so it soon was perceived as girls drink, as there’s no calories involved with the drink.Soon coca cola brought out Coke Zero, a similar drink but for men. It has now become one of the best selling drink worldwide. CCC are continuing to follow and keep updated with the product development and marketing for healthy choice obtainable. The Technological environment is that concerned with the use of raw materials, production processes and finished products, and particularly with innovation. Such as CCC is the soft drink industry; the development of a plastic material has reduced the use of glass bottle dramatically. CCC also have threats technological.For this, they implement more investments in their research department so they can progress monitoring of the sales, production and delivery process between themselves and other soft drink companies’. [7] p18-19 Purchase Decision There are three way of purchase decision for CCC: Straight re-purchase = this is the most frequent type of purchase. The consumer repeats – buys a CCC product purchased on previous occasion. This occurs most frequently in circumstances in which a consumer is loyal to a brand and is reluctant to try an alternative.Modified re-purc hase = this occurs when a consumer needs to change their behaviour. This might be because the habitual brand is out-of-stock and a near substitute is selected; it might be prompted by the changed needs of the consumer; it might be promoted by the updating of an existing product; it might be prompted by promotional activity by a competing product. New purchase = this refers to that category of purchase, which is being made for the first time. Here promotion plays a key role in stimulating demand for products, notifying consumer of their availability, and in reassuring consumer about their purchase. 7] p57 Competitive Environment The competitive environment affects the commercial prosperity of a company. Many UK manufactures in industries like steel and textile have experience intense competition from foreign product. Management team must be alert to potential threats from cheaper import or substitute products and establish exactly who their competitors are and the benefits they offer to the marketplace so they can compete more effectively. [8] p17 Two indicator of enormous importance to a management teams are market share and market growth.Market share is a term, which refers to the proportion of total sales for one product group, which is, enjoy by a particular brand. According to Stephen Page book to Induction to marketing CCC enjoyed 58 per cent share of the total sales of cola drink in the UK in 1992. According to Best Global Brand CCC is ranked number one, valued just over $71 Billion. Leaving their main competitors Pepsi ranked at number 22nd, only valued at $14 million. [6] Buyer Behaviour CCC needs to know when, where, how and why soft drinks are purchased.They need to know who is making the purchase and what factors influence those decisions. In particular, they examine buyer behaviour to look for patterns, which may give a clue to future behaviour, as well as explanation for the existence of those patterns. Buyer term refers not only to someone who is buying for own consumption, but also to anyone who buys on behalf of others. For example, it could be an adult of a household buying on behalf of a child. Buyer behaviour in business-to-business market is an area that has not been as well researched as consumer behaviour.First it is because these markets are often much smaller than consumer markets, and would not therefore justify the production of off-the-shelf data by commercial agencies. Hence not as much research has been undertaken. Secondly, industrial buying decision-maker has been more difficult to research and categories than consumer. However, interest is now growing in the subject. [7] p56 Market Segmentation Marketing segmentation is the analysis of total demand in a market into its constituent parts, so that different sets of consumers, with distinctive needs and behavior patterns, can be identified.Market segmentation is defined as: â€Å"The process of breaking down the total market for a product or service into dis tinct sub-group or segments, where each segment might represent a distinct target market to be reached with a distinctive marketing mix. † [8] Lancaster G & Reynolds P (2002). Marketing made simple p38 To improve opportunities for success in a competitive marketplace, marketers must focus their efforts on clearly defines market targets. The intention is to select those groups of customers that the company is best able to serve so that competitive pressure is minimized. The advantages of CCC target marketing are: Marketing opportunities and ‘gaps’ in a market may be more accurately identified and appraised. ? Product and market appeals can be more finely tuned to the needs of the potential customer. ? Marketing effort can be focused on the market segments that offer the greatest potential for the company to achieve its objective. Previously in the 1960s, CCC made only one soft drink and proposed it at the entire soft drink market. But now CCC offers thousands of di fferent products to market segments based on diverse consumer preferences for flavours and calorie and caffeine content. CCC offers established soft drinks.One can see the many dimensions of CCC product line and how specific the marketing mixes have to be to stay competitive among other businesses. [8] p39 Market Planning At one extreme are those that plan everything down to the smallest detail, and adhere rigidly to the plan document, even when it does not appear to be working, perhaps because the plan is based upon inaccurate information or incorrect assumption. In an ideal situation, the evolution of an organisation marketing strategy and tactics will be top-down, bottom-up process; that is, one, which involves staff at all, levels from director to office junior.It will be an integral part of the organisations operation, and not simply a panic reaction to a crisis. It will be flexible enough to permit immediately workable ideas to be put into practice, without waiting for the fin al plan to be drawn up. It should not be cast in tablets of stone; if circumstances change during implementation of the plan, then the plan must change to. [7] p232 International Marketing from Domestic Marketing Companies that only ten years ago might have identified their main competitor as major domestic rival are now just as likely to refer to an company inEurope, USA or the Far East. Some organization outgrew their home market years ago, and now make most of their money outside their original national boundaries, to that extent, Corporations like CCC have become almost stateless, owing no allegiance to any particular country: their markets are global. International marketing does not differ fundamentally from domestic marketing; the same principal are involved. It differs only in that overseas markets, being both further away and containing consumer from other cultures, pose a higher degree of risk than those of known markets.Successful entry into an overseas market thus requir es even greater care and attention to planning. Ironically, most company enters oversea markets because they have surplus production that they want to dispose of. If, however, a business cannot sell its products at home, it is unlikely to be able to do so internationally. There is world of difference between simple exporting, and a proper approach to international marketing. [7] p216-217 For CCC, selling oversea is attractive because it enlarges their market beyond the confines of the nation state.However, there are other benefits too, including: ? Opportunities for growth, higher earning and higher profits. ? The spreading of risk, by reducing dependency upon any one national market. ? The spreading of fix cost across increases sales. ? Competitors’ brand can be attacked in their own home market. ? An CCC competitive edge is sharpened, by it being required to compete with the best in the world. ? The contribution to CCC feel good factor if it succeeds. Conclusion CCC believe s to drive the brand to the fullest success it can go.It will adapt to any changes for new products if it requires to society and consumers Sometime for consumer product change is good for international marketing. It is vital that the right product is made to suit consumers’ preference. CCC soft drinks did not appeal to the Japanese market; this meant CCC produced a product that the Japanese, Asian market would prefer. This was Asian tea, English tea, coffee and fermented-milk drink. Coke zero was brought out for the attention of men who where health conscious. Coke zero sounded less feminine like diet coke.CCC has shown that they will continue altering, improving and producing new ideas to attract to local taste. The CCC are always one step ahead of their game with their marketing effort. This has led them to profit throughout the years of developing into a billion dollar company. Their belief of being the best soft drink company worldwide has been their biggest accomplishme nt. CCC are not only involved with the best advertisement and marketing soft drinks, but also a difference in every corner of the world in which they operate.The Coca-Cola Company strives to go beyond simple marketing and reach into the hearts and lives of consumers. Bibliography [1] (2008). Portfolio. Available: http://www. thecoca-colacompany. com/citizenship/portfolio. html. Last accessed 25th Jan 2012. [2] (2012). 125 years of sharing happiness. Available: http://www. thecoca-colacompany. com/heritage/pdf/Coca-Cola_125_years_booklet. pdf. Last accessed 1st Feb 201 [3] (2012). Heritage. Available: http://www. thecoca-colacompany. com/heritage/ourheritage. html. Last accessed 1st Feb 2012. [4] (2012). Product Line. Available: http://www. hecoca-colacompany. com/brands/brandlist. html. Last accessed 1st Feb 2012 [5] Collin, P (1997). Dictionary of Marketing. 2nd ed. Middlesex: Peter Collins Publishing. p129 [6] Interbrand. (2011). Best Global Brand. Available: http://www. rankingth ebrands. com/The-Brand-Rankings. aspx? rankingID=37&year=368. Last accessed 1st Feb 2012. [7] Page, S (1995). Introductory Marketing. Cheltenham: Stanley Thornes LTD. P18- 19, 40, 43,56-58, 72-76, 232-234 [8] Lancaster G & Reynolds P (2002). Marketing made simple. Oxford: Butterworth- Heinemann. P14-18, 27-31,38-39, 120-123

Thursday, October 10, 2019

Adriaen van de Venne’s “Moralizing Scene with an Old Woman and a Man”

Adriaen van de Venne is perhaps one of the more popular Dutch painters from the Baroque era. Although he was not formally trained as an artist, a number of Dutch artists have influenced Adriaen van de Venne’s style. Jan and Peter Brueghel are two of the artists whose styles have influenced van de Venne quite greatly, both employing their painting style and the over-all theme of their chosen subjects.His experiences as a book illustrator, painter and draftsman, and the time he spent learning art with local artists enabled Adriaen van de Venne to come up with his own signature style, of which the grisaille technique appears most commonly.His painting, Moralizing Scene with an Old Woman and a Man was painted by Adriaen van de Venne in 1631. The oil on paper painting measures 6 9/16 inches by 4  ½ inches and is quite characteristic of the artist’s later style, specifically the grisaille technique.The grisaille technique primarily makes use of different shades of gray for a monochromatic, more dramatic effect. Perhaps the most striking characteristic of the painting is the use of subtle tones of the only one color to depict the entire scene.An old woman carrying a cat is seen smoking an older man’s pipe, which he carries close enough for the woman to take a puff. Another old man who is partly hidden behind the old woman is seen tapping her shoulder, while a boy patting a dog is seen behind the old man with the pipe.Another significant element in the painting is the use of light. The old man with the pipe carries a lamp on his other hand which lights his face quite clearly, as well as his hands and also the old woman’s face. The light that the lamp gives off makes it possible to see the finer details of the painting such as the old man’s thick beard; the old woman’s wrinkled face and also their soiled hands.The crescent moon on the upper left corner of the painting also makes wise use of light in the painting itself, adding more flair and making the otherwise dull night more dramatic. Art enthusiasts believe that Adriaen van de Venne’s Moralizing Scene with an Old Woman and a Man is one of his works which makes the best use of light to highlight the features of the subjects on his painting.True to Adriaen van de Venne’s certain quality of painting scenes that depict normal people in their daily routine in a satirical, often symbolic light to warn against a number of unpleasant behavior. The particular painting might be suggestive of this particular characteristic; however, one cannot derive an absolute notion as to what the painting specifically depicts.Only inferences may be derived from the said painting as to which â€Å"immorality† it may warn people against, owing to the seemingly innocent act of the old woman smoking an old man’s pipe. Perhaps it talks about the immoral behavior that both the old man and woman exhibit especially during the period it was painted.The ol d woman smoking the pipe may suggest her unfounded extravagance, while the old man offering his pipe may suggest his unclear intentions for the woman. The man tapping the woman in the background may perhaps be suggesting that the woman should not be smoking from somebody else’s pipe in the first place while the child petting the dog provides a great contrast with the immoral behavior going on in the foreground.Personally the grisaille technique is not one of my favorite painting styles because of its subdued and monochromatic colors; however, having this particular painting of Adriaen van de Venne hung as part of my collection will surely be a delight because it will always serve as a reminder and a warning of the immorality that exists in society.The artist’s real intentions behind the painting may no longer be discovered but how one looks at it and interprets it may hold different significant meanings for different people.

Wednesday, October 9, 2019

Critical review of a journal article Essay Example | Topics and Well Written Essays - 2500 words

Critical review of a journal article - Essay Example In this regard, ecologists, environmentalists, and even business organizations are now carrying out researches and studies to benefit from the available resources of the planet efficiently. In other words, environmental management has now become a notion of survival for the organizations and even states globally that are now focusing primarily on opportunities that may bring environmental benefits that will be an alternative warfare and most importantly, dominating tool to rule the world in coming years. This paper is a little attempt to discuss some of the aspects of environmental management while focusing mainly on a scholarly piece (MacLean, 2009) that will be the fundamental basis of this paper. Richard MacLean (2009) is the author of a significant article, â€Å"Entering the Fourth Environmental Wave† (MacLean, 2009) in which, author has done a remarkable job by defining and discussing specific issues of environmental management while providing some solutions and implications that seem practical and beneficial theoretically. In brief, the author (MacLean, 2009) began by defining that the world has been experiencing different periods of environmental alterations that occur in the form of waves. Presently, the world is confronting the fourth environmental wave that now requires business organizations to take a step forward in a strategic manner, in order to survive in this competitive era that will be involving huge efforts to acquire remaining natural resources globally. After indicating beginning of the fourth wave, author (MacLean, 2009) specified that in order to acquire material benefits, business organizations will have to start thinking out of the box rather than following cluster of similar perspective, such as trade associations, conferences, etc. Additionally, environmental managers must begin to focus on long-term vision rather than short-term goals that may result in revenues, but in a long run, it

Tuesday, October 8, 2019

Caltural change of the organization Essay Example | Topics and Well Written Essays - 2500 words

Caltural change of the organization - Essay Example The organizational or cultural guidelines or expectations prescribe appropriate kinds of behavior that its employees should implement in particular situations. The following paragraphs will explain in detail how corporate cultural values controls the behavior of each organizational members towards one another from organizational values (Hill, 2001) Generally, top management officers could try to determine whether to continue with the current corporate culture or to change it. They may want to impose corporate values and standards of behavior in order to particularly reflect the objectives of the organization. In addition, there are generally standing internal cultures within the company’s workforce (Edsforth,2005) And, the interplay of post-industrial technologies, new organizational practices and wider social influences is effecting changes in corporate production and culture. This is debated that the deliberate reconstruction of corporate culture reconstructs the culture of the 20th century workplace(Casey, 2007). Furthermore, all the work groups within a corporation have their individual behavioral idiosyncrasies and communications that that influences the entire organization. Clearly, top management can willingly be infused outside culture into its work environment. For clarity, computer technicians usually have independently gained the expertise, language and behaviors of the organization, but the attendance of these technicians may affect the culture of the organization in its entirety. In the article How to make Life Changes Using Psychologist Kurt Lewin’s Unfreeze –Change – Freeze Method. Lose weight, change careers and more using this three step process(Goss, 2007) emphasized that most people hate change. But again, there is very popular saying that goes nothing in this world is permanent except change. For change compels